16th April 2018
Europe’s leading entertainment ad sales house, Venatus Media are strengthening their team, welcoming ten new members.
Reporting a 50% increase in year on year revenue, Venatus who are best known for their successful track record in gaming, are experiencing their fastest level of growth since opening their doors eight years ago. Founded in 2010, Venatus Media exclusively represent the direct and programmatic ad sales for publishers such as EA, Mobafire and Rovio.
In the world of digital advertising, Venatus occupy a unique role: offering both a direct sales and programmatic service. Considering ad tech is dominating the industry, Venatus have taken the rather intimidating trend in their stride.
Adoption of ad tech has helped develop Venatus’ growth in recent years. Header bidding has increased the number of publishers the ad sales house work with, offering tools to enhance profits and grow audiences.
The dynamics of header bidding are significantly challenging for publishers and the ad sales house offers both drive and focus, committing to dedicated relationships with their growing number of publishers.
Venatus’ successful track record with premium publishers is increasing.With a sizeable clientele, the ad sales house continues to grow relationships with leading publishers in the industry.
Developments in ad tech have spiked an increase in direct sales for many in the industry. Venatus are experiencing an increase in sales with their specialised team, who are dedicated to understanding the audiences they work with, bringing expertise in each of their entertainment channels.
Since January, Venatus have seen a period of rapid transformation and growth, appointing ten new members of staff.
Omar Bakr and Alex Jardine join Venatus’ programmatic department, arriving from Havas Media Group and Rubicon Project. Dan Smith, previously at Quantcast, has joined as publisher operations manager and recent graduates Matt Rowland and Muhith Anwar, join both programmatic and AdOps departments.
Previously working with Havas Media Group and Mapp Media, Misha Piasecka and Ryan Nash join Venatus’ sales team as account managers. Callan Smith from Hoopla, joins as new business manager and Julian Greene joins as network manager, previously working with AdColony. Finally, they have welcomed Eve Mahony, from Cubiquity Media, who joins their PR and marketing team.
Rob Gay, CEO said: ‘I’m thrilled to have grown our team by ten so far this year. Each individual brings a unique level of experience and expertise. We have had good fortune in working with some of the best in the business over the years and hope to continue our success with our growing team throughout 2018.’
NOTES TO EDITORS
About Venatus Media
Venatus is Europe’s leading entertainment ad sales house. Founded in 2010, they exclusively represent the direct and programmatic ad sales for Rovio, EA and Spil Games. Venatus is committed to creating meaningful connections between publishers, advertisers and audiences through a combination of market innovation, data insight and high-quality service working across display, mobile, rich media and video.
The company continues to push technological and creative boundaries having built the world’s first Private Marketplace (PMP) for gaming. Venatus Market serves over 2 billion ads per month across 400 publisher sites.
PR and Marketing Executive
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