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Adverts

The Benefits of Programmatic Advertising

The Benefits of Programmatic Advertising

Programmatic advertising offers a wide range of benefits for advertisers. Whilst the more traditional channels of advertising still hold a prominent place, advertisers must not turn a blind eye to a consumer’s desire to be engaged through digital...

Advertising the Age of Heroes

Advertising the Age of Heroes

Should good advertising be really fast, extremely strong, highly technical, very rich or…have control of the sea?

The 12 Days of Ad Land Christmas

The 12 Days of Ad Land Christmas

December is just around the corner, bringing with it Christmas parties, final drinks of the year and last minute deadlines galore. Our team have...

TV vs Online Advertising

TV vs Online Advertising

As the World gets more connected and younger generations learn advanced computer skills before they reach pre-school, finding your target audience should be easier, right?

What is Venatus Market?

What is Venatus Market?

Venatus Market is the world’s first private marketplace for online advertising on gaming websites and apps. We provide an online, invite-only...

How To Spend Your Christmas Budget

How To Spend Your Christmas Budget

With the festive season now beginning in September, or August if you shop at Selfridges, Christmas is the behemoth of advertising. The hype of end of year budgets...

What You Need to Know About COPPA

What You Need to Know About COPPA

Although COPPA is an American data protection regulation, we are frequently asked for details about it. Here is an essential guide...

Advertising: A Lesson from Cars 3

Advertising: A Lesson from Cars 3

An unlikely fable for advertising was put forth in the latest installment of Pixar’s beloved Cars franchise, which returned to cinemas last month...

The Measurable Benefits of Playable Ads

The Measurable Benefits of Playable Ads

We aren’t the first to say it, and we won’t be the last, but both audiences and the ad industry are sick of standard ad formats. Last week...