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EA Sports announce free FIFA 18 World Cup Expansion

EA Sports announce free FIFA 18 World Cup Expansion

After months of speculation, EA Sports have announced the much-anticipated full edition of the 2018 World Cup expansion for FIFA 18, coming to a variation of consoles including PC, PS4, Xbox One and Nintendo Switch…

The evolution of ads in video games

The evolution of ads in video games

For as long as there has been media, there has been advertising. Every time the world is exposed to a new medium, there are marketers wanting to use it as a vehicle to sell products…

The evolution of eSports

The evolution of eSports

No longer seen as a teenage boy’s pastime, eSports is soon to be recognised as a billion-dollar market...

People who play together, stay together

People who play together, stay together

One may suggest February is the month of love and believe it or not, there is no better way to bond this St. Valentine’s Day than playing your favourite video game with your significant other....

Global Gamers

Global Gamers

In these lonely and divisive times there is comfort in the strong community spirit that unites many gamers. Yes, there are rumours that gamers are...

The Power of Passion: Video Game Cinema

The Power of Passion: Video Game Cinema

At some point we have all had a pop at cinematic adaptations of video games, whether for deviance from the original, style over substance...

The Reason eSports Needs FMCG

The Reason eSports Needs FMCG

Gone are the days of the eSports minority, when it was known only as a fringe past time of core gamers...